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The "Nodding Sale Method" In Marketing

2010/3/30 13:47:00 257

Nodding Sale

    “健康重不重要?” 


"Important!"


"If you can choose, do you want to have a period of time, or a lifetime of health?"


"Forever!"


"Do you think calcareous weight is not important?"


"Important."


"We don't usually absorb enough calcium in our diet, do we?"


"Yes."


"So if there is a technology that can concentrate every day we need calcium to a small piece, do you feel good?"


"Good."


The above method is called the "nodding sale method". When customers nod their approval, they also arouse customers' desire to buy, and finally conclude the deal.


When using the "nodding sale method", there are also some skills to pay attention to. For example, the business personnel themselves should have self-confidence, not only the customers nodding, but also when they ask questions, they should start to nod.


The problem of "nodding sale" should also be designed and can not be confused. The key points of design can be seen from "timeliness of major events", "events published in newspapers", "what happens to friends who are familiar with", and "what happens to celebrities" as the starting point.


For example, miss B, who sells healthy food, heard about the news of a college student's stroke, so she went to visit with her former classmates.



After visiting a student with a stroke, everyone went to a restaurant for lunch. The topic was focused on stroke students. Everyone was very afraid of having a stroke. At this time, miss B saw the chance to come and adopted the "nod and deal method". During one question and answer, the students took the initiative to ask B little sister what products could prevent stroke. Miss B sold many health foods with a price of ten thousand yuan.


When I was engaged in business, I often heard customers say, "ah Feng, it's really strange. How do I feel like I've met a fraud group, and I'm signed by you."


    其实,我只是在一问一答的过程中,将我的信念传递给客户,不知不觉中,产品就这样销售出去了!

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