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The Clothing Business Is Wild And Promotes &Nbsp, The Consumer Is Unmoved.

2010/9/26 15:38:00 46

Sales Promotion

Two seasons come, plus summer and autumn, many seasons.

Clothing business

They are doing super low price promotion.

Consumer

For this tradition

Promotion method

Already numb, some even doubt that its original price is so high?


On the road of Quancheng, the clothing shops on both sides of the road are selling together, but they are just gimmicks. Some say "the countdown is 8 days, and they go wild". Others call it "business is closed soon, clearance is not left." there are also a price list posted on the front of the clothing store. The sweater with a price of 268 yuan is now only 29 yuan, and the original price of the shirt is only 29 yuan.


A lot of people seem to be reluctant to push for sales promotion.

In some stores with lower price promotions, the flow of people is smaller. Even if a few people go shopping, they are mostly empty handed.

In a ninety percent off shop, Xiao Zhang took a sweater and said, "is this a woolen sweater? How does it feel wrong? If you sell it at the original price of 298 yuan, who will buy it?" I think the price is too high and it is not worth 29 yuan.


In a small sales promotion shop, many people are trying to buy clothes.

Ms. Wang, who works in a foreign company, says that she consumes a lot of money, especially clothes. She seldom buys clothes that she can not wear because of price promotions. Besides, I see the news says that the price of cotton is very high, but the price of clothes has dropped very much. How can it be? "Now clothing sales promotion has gone into a misunderstanding, even if the new listing goes on sale, it should be sold at a reduced price, and it seems that no price cuts will be sold."

Wang Zheng, director of the Economic Research Institute of the Ji'nan Academy of Social Sciences, said that there were few sales promotions before, and businesses occasionally cut prices. Consumers might believe that, but now, some stores are selling away all year round, and consumers will not believe it for a long time.

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