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Kim Mai Wang Shoes To Participate In The "Name Shop" Docking Exhibition

2011/5/27 10:57:00 69

Jin Mai Wang Leather Shoes And Footwear Industry

The ninety-ninth session

China footwear and leather goods Fair

The exhibition will be opened in Shanghai Everbright Convention and Exhibition Center, and Jinjiang native enterprises such as Jin Mai Wang and Gao Li Ke will participate in the exhibition.


According to the Organizing Committee of the exhibition, as of now, the number of exhibitors has increased by 30% compared with the previous one.

brand

The location is mainly covered by Europe, America, Japan, Korea and China, Taiwan, Zhejiang, Fujian and Guangdong.

footwear industry

Leather production base.

According to the statistics of pre registration audience receipts, the number of professional spectators has reached 12 thousand, of which the proportion of professional audiences from China's high-end department stores is 1/4.


In recent years, the brand development of China's footwear industry has made great achievements, but the brand sedimentation period is short, and has not yet formed strong international and domestic influence, and the bargaining power is challenged.

Besides, there are many deficiencies in R & D capabilities, channel management capabilities and marketing capabilities of Chinese enterprises. They need to face reality, communicate more, learn more and improve constantly. This also highlights the importance of a professional shoe show.


In order to achieve a long cherished wish to promote win-win results and upgrade brand names, the famous brand shop has set up a series of activities such as salon, the chief designer of the international footwear industry and leather products, the China retail chain shoe City Summit Forum and the chain shoe city council meeting, the 2011 "colorful" theme shoe industry, leather goods fashion conference, and channel buyers' special meeting.

At the same time, combined with the vigorous development of e-commerce today, the organizers have designed the "Huashan sword" special activity for the elites of e-commerce, which will provide strategic guidance for promoting diversified channels of leather industry construction in China.

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