Zhang Yuqin, Chairman Of Hongkong Rain Faction Chairman, &Nbsp, Creates A Legend Of Cowboy Brand Development.

When the poor children were in charge, they came to the rain when they were 18 years old. Because of the many brothers and sisters in their families, Yu Qin, as the elder of the family, decided to give up their studies and began to play the little rain. Cause On the first page of her career, in 1985, Xiao Yu came to "the hometown of Chinese textile" - Zhoucun, Zibo, Shandong, and entered China's famous cowboy company, LAN Yan group. Light rain is diligent, studious, positive, optimistic, fearless and not afraid of fatigue. From an apprenticeship to a water washing worker, and then to a washing master, from a washing master to a quality inspector, from a quality inspector to a workshop leader, rain has done almost every job in the factory. Rain and diligence work hard, prudently, and responsible. Excellent leadership and management capabilities make rain and work quite famous in factories. In order to make them develop in many ways, rain has applied to the company for the position of a salesman, and is responsible for the fabric sales of the factory.

In 80s, business people were usually held by the relatives of the company owners or people with very strong family background. However, a rain boy had nothing to do with a rural boy, two had no experience, and three did not understand the need for various kickbacks and other ways of operation. A lot of colleagues and friends say that rain and work may not be suitable for business, and persuade rain and diligence to do technical work, but do not give up, do not give up, do not abandon the rain and repeated customer visits. A customer called 9 times to hang up the phone. Many colleagues have advised rain and diligent customers to abandon it. But when the rain insisted on making tenth calls to customers, customers were finally touched by the sincerity and persistence of Xiao Yu's diligence. Finally, he agreed to give an interview opportunity and made an appointment for second days at 4 o'clock p.m.

　　雨勤满怀信心来到客户的工厂，由于客户忙，雨勤从3点半等到了晚上8点，一刻没离开座位，始终没得到客户的接见，没吃晚饭的雨勤强忍着饿意默默等待着，终于到了9点，工厂里面的人都下班了，客户也从办公室走了出来，看到了雨勤了，终于想起了自己约了雨勤4点谈面料采购的事情，客户连忙跟雨勤道歉，雨勤笑着说没事，客户终于被雨勤的诚意和坚持打动，这个大单被雨勤谈了下来，并且给雨勤介绍了其他客户，终于雨勤开始了业务生涯的第一张单，并且以连续三个季度业绩第一的成绩荣升了公司业务经理，充满艰辛，挫折但是也充满刺激和艺术的业务生涯，让雨勤变得更成熟了，更自信，更稳重!

In order to realize himself: change poverty, create miracles and live a dream of self, Mr. Zhang Yuqin came to the forefront of reform and opening up in 1998 - Huizhou, founded Guangzhou Xinyu Textile Co., Ltd., and set up a medium-sized textile factory with 500 people. Thanks to Mr. Zhang Yuqin's excellent management, the company's business is booming, and its reputation in the textile industry is enormous. But at this time, Zhang Yu Qin wants to know how to remember more people, remember the products I created, and how to make more customers become the most loyal customers of our products. Finally, the words "brand" sprout in the hearts of Mr. Zhang Yuqin.

How did he create the brand? Mr. Zhang Yuqin came all the way to the international costume metropolis - Hongkong expedition. It was immediately attracted by the strong commercial atmosphere and various international outstanding works. He thought that there were tens of thousands of international brands in Hongkong. If you want to make your career higher, you must smell Hongkong's strong business atmosphere and design more brands. If you want to develop your brand, you must constantly learn the most avant-garde fashion and the most popular elements in Hongkong. Therefore, Mr. Zhang Yuqin resolutely registered the brand of "TOUCHBLUE" Chinese "rain pie" in Hongkong, and set up the brand research and Design Center of "TOUCHBLUE rain faction Cowboy" in Hongkong, and began a brand trip.

　　2008年，“TOUCHBLUE”品牌授予广东恒雨服装有限公司中国独家代理运营权，首次进入中国内地，以中文“雨派”译音，象征着大雨一样磅礴的气势，大雨一样的派头浇灌着中国内地大街小巷，并且触摸着蓝天，以环保、健康活力的意蕴播种在中国消费者的心中，“TOUCHBLUE”象征着年轻、时尚、健康活力，打造“休闲、时尚、个性化、健康活力、富有创造力的牛仔品牌，以顾客需求为出发点，从顾客生理需求，心理需求，尊重需求为产品研发基点，持塑造精致环保新都市牛仔时尚，彻底颠覆传统的牛仔裤时尚但欠精致的风格，选用坚韧的车线，优质的布料，以严谨的手工制作及生产线生产，通过细挑验料，合体裁剪，精工缝制，专业水洗和新潮印花等多种复杂工序，使牛仔服饰不再是单纯的坚固耐用，更赋予了各种充满个性品味的时尚元素，渗透浓厚的东方色彩 As well as health and environmental protection elements, "TOUCHBLUE" originated from Hongkong's cosmopolitan metropolis, and TOUGHBLUE's inspiration is coming from the fusion and impact of different cultures. It has a unique interpretation of the trend of the future.

In 2009, "TOUCHBLUE rain faction" has been popular with many consumers since entering Shandong. In 2011, TOUCHBLUE will open more stores in Guangdong, Hunan, Fujian, Zhejiang, Hubei, Jiangxi and Sichuan. The first is quality, the second is quality, third is quality. In many cowboy brands, many brands are aborted because of their quality, and because of the inaccuracy of management and positioning, they abandon the way of brand, and the pain of channels is faced with difficulties. Mr. Zhang Yuqin deeply feels that the needs of the people is a jeans brand that pays attention to quality, has scientific management and accurate positioning, and has unimpeded sales throughout China. So Mr. Zhang Yuqin gave Guangdong Hengyu Garments Co., Ltd. the duty to create "one hundred years' brand belonging to the Chinese people", aiming to build the "TOUCHBLUE rain pie" into the first Chinese Cowboy brand.