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2011 China Fashion Industry Forum Ornella&Nbsp; Bignami

2011/10/19 16:34:00 41

In October 17th, guided by the China Textile Industry Association and the Shanghai Municipal Economic and Information Committee, China Fashion alliance and Shanghai Changning District government jointly hosted the 2011 China Fashion Industry Forum in Shanghai.

Changning

The Dragon Dream Hotel is held.

The following is an important speech delivered by the chairman of the international fashion color Committee Ornella Bignami in the Forum:

Thank you very much for inviting me. It's a great honor to be back in Shanghai, and I want to say this morning. If I remember correctly, I told you three years ago how to build a Chinese brand, so I am very aware of this fact. Now China has very good materials such as cashmere. In Italy, many of our companies use Chinese cashmere.

So this morning, I was very surprised to see these traders. I am glad to see that some things happened at the same time.

international

Market.

We see changes in all aspects of China, including fashion.

Fashion is a very important topic. It can see the change of an era, so it is also a sign of the most obvious change.

Is China likely to launch its own brand? Can it become a fashion city in China's largest city, such as Shanghai? This is a question mark. We need to know that we should better understand what we call the fashion capital.

The fashion city is not just a city, there are good shops, some concept shops, and very good fashion week. Although these are important, they are not enough.

First of all, the interesting step is to have very good performances on this stage.

fashion

Zhou, there is a very talented Chinese designer, which is an important aspect.

This is not enough. It should be determined that a fashion capital has some very good examples. For example, all these cities in the world, these names, you can see that these fashion capital have invested a lot in investing in a very large area, that is to say, they can produce or pform, turn a lot of information into a fashion related lifestyle, become a kind of culture or its voice, and attract the buyers and sellers of the world to come to this stage -- fashion capital, there will be good fashion opportunities and talents.