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Immortal Home Textile Special Products Win The Market

2012/3/5 18:35:00 30

Home Textile Market

Integrate Chinese elements, product characteristics and win the market


Let culture become a productive force and become a real profit for enterprise development. For home textile enterprises, such search is still on the road.

In the "channel is the king" home textile industry, from the enterprise concept to product design, finished products processing, and sales channels, immortal home textile will integrate the complete corporate culture into the industrial chain, thereby enhancing the enterprise value.

When culture is fully expressed as an element in every aspect of immortal products, "celestial home textile" is also approaching the real core of corporate culture.


Walk in

Celestial home textiles

Before the showcase, Suzhou embroidery, Jiangnan paper umbrellas, butterflies and other Chinese traditional culture are displayed in the products, so that consumers can further understand the image of the Chinese elements of celestial home textiles.

In most products, the company combines the word "harmony" with product details to make each product accumulate more culture and added value.

This unique style can not be imitated by other brands.


Application of new technology to promote product upgrading


The instability of raw material market and the increase of labor costs have led to the increasing pressure on enterprises to survive, and seriously hampered the development of enterprises.

Therefore, we are constantly upgrading equipment, introducing computer embroidery machines, computer sewing machines, automatic production line carding machines and other advanced production equipment at home and abroad, saving energy and reducing consumption, improving efficiency, and building green energy-saving environmental protection enterprises. At the same time, we also enhance the market competitiveness and share of products, and quickly promote product upgrading.


Setting up practice base to ensure talent pool


Hardware is important and software can not be ignored.

For product quality, vice president

Min Rong pan

Further introduction, "for the production of products, talents and effective management are more important.

The same machine and equipment, familiar with the process management personnel and skilled operators can ensure that the equipment is more effective. This requires a stable and good team to ensure that the products on the production line achieve higher quality.


In recent years, Xian he has trained a large number of people.

Professional technology

Personnel, set up a university student practice base.

Pang said that the university graduates are a good platform for the modernization of new equipment, they have a more accurate grasp of modern equipment.

Immortal home textile, while actively introducing talents, has gradually trained professional and technical personnel by means of fixed-point training, so as to provide favorable protection for the healthy development of talents.

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