Enterprises And Fashion Designers Witness The Shift Of Clothing Market From Tradition To Creativity.

Yesterday's fabric business and

On the zero distance salon, both the designers and the leaders of the organization are very impressed by the achievements made in the fashion design and creative industry in Keqiao. They witness the progress of Keqiao fashion design year by year.

On the same day, the leading guests and more than 50 outstanding clothing entrepreneurs and famous designers from home and abroad discussed together.

Integrated fashion driving force.

Gathering creativity and integrating fashion

As an important supporting activity of this spring fair, Keqiao's local fabric enterprises and a close contact with clothing designers from all over the country have made many new business opportunities for Shaoxing's fabric enterprises.

What is even more gratifying is that through this effective docking, experts in the forefront of the venue view, let the past more stay at the conceptual level of "creativity", with the sense of landing.

Xu Fanting, director of the training center of the China Fashion Designers Association, provided designers and fabric entrepreneurs with the trend of 2013 spring / summer international fashion. In the face of the trend of nostalgia, the designers and fabric entrepreneurs listened very much in front of the popular trend of natural fabrics, such as cotton and linen.

For Keqiao's clothing creative industry, Xu Fanting pointed out that designers should take the initiative to integrate resources and search for all kinds of information through the Internet.

At the same time, we should make good use of relevant platforms, carry out technological exchanges more frequently, do well in research and development, and advocate a good design atmosphere.

Exhibiting from passive to active

At the meeting, the relevant personages pointed out that fashion creativity is not a vassal of innovation, nor a part of innovation.

On the contrary, like R & D, it is the basic element of innovation and plays a coordinating role in the whole innovation process.

Shen Wei, Deputy Secretary General of the textile and garment industry association of the all China Federation of industry and commerce, said that every time before the preparation of the Textile Fair, all of them came to the company to attend the exhibition.

As for the development of enterprises, more and more enterprisers have been trying to find out all kinds of fashion elements and all kinds of intelligence and technology exchange opportunities in pursuit of fashion creativity.

Tong Zhiqi, President of China textile daily, explains Keqiao in this way.

The change of industry: from entity to Internet, from capacity to originality, from exhibition economy to headquarters economy, it confirms that our county textile industry has changed from tradition to creativity.

Creative industry has become an important part of our county's vigorous development of modern service industry, attracting more and more garment purchasing enterprises.

Zhu Dezhi, managing director of Keqiao Fashion Fashion Co., Ltd., has visited Keqiao for the second time. Compared with his first impression, he has further improved his impression.

Along the golden Keqiao Avenue, facing the bustling scene, the native Hongkong people praised the city.

"I have been buying fabrics all over the country for many years, and I never encountered new and unusual ideas."

Zhu Dezhi said that, like many domestic enterprises, some design companies in Keqiao still attach importance to quantity rather than quality.

He said: "a design enterprise does not need to be large, as long as a team of 35 people, the product design is good, quality assurance, there will be a number of natural."

Norman, chairman of Zhejiang Di Di Leather Fashion Co., Ltd., from Tongxiang, Zhejiang, said that the textile industry in Keqiao is becoming more and more perfect in chemical fiber, printing and dyeing, weaving and even creative industries. However, there is still a gap in design creativity between foreign countries and foreign countries, which is mainly reflected in the version and texture aspects of Zhejiang.

For the expectations of the Textile Fair, Wu Jianming hopes that the next time there will be more famous designers from more countries to participate in making Keqiao an international exchange platform for the apparel industry.

To this end, Xu Fanting said that Keqiao still needs to further expand its popularity and invite more international designers to participate. It is also a way to enhance popularity.