2008 Italy Footwear Exhibition And Fashion Show Conference Held

In Italy, people will think of Italy football and Italy shoes immediately.

Perhaps football and shoes are inextricably linked.

Maybe Italy shoe's "foot Kung Fu" has made Italy's soccer game, perhaps the wonderful footwork of Italy football, has made Italy's shoe industry successful.

In order to publicize the design, manufacture and trade development of shoes for men and women in the Chinese market, the Beijing Representative Office of the Italy Foreign Trade Commission and the Italy Footwear Association recently held the 2008 autumn winter men and women footwear exhibition and fashion show at the Beijing Hotel Raffles in Italy.

At the press conference, officials from the Italy Foreign Trade Commission, the Italy Footwear Association and 23 Italy footwear brand manufacturers introduced the world's leading products to Italy by many traders and wholesalers.

Premoli, an expert on fashion trends in Italy footwear industry, introduced to the media and Chinese traders the fashion trend of men's shoes in the autumn and winter of 2008/09, especially showing the outstanding women's shoes style, unique opening and exterior design, and supplemented with a few simple accessories to form a fashion trend in the next autumn and winter season.

On the other hand, the new design breakthrough is concentrated on the in-depth study of manufacturing materials, and the perfect combination of traditional classics and modern technology in material selection and manufacturing process.

During the event, the well-known brand manufacturers from Italy poured out their efforts to demonstrate the design of the products with the highest international fashion standards.

In addition, they will actively engage in close contacts and negotiations with domestic businesses, with a view to expanding the scope and depth of their cooperation.

Antonino Laspina, chief representative of the Beijing Representative Office of the Italy Foreign Trade Commission, said that the Italy Foreign Trade Commission will work closely with the Italy Footwear Manufacturers Association to better promote the Italy footwear industry to enter the Chinese market, and will launch more activities in China, including exhibitions, fashion shows and long-term display platforms.