Home >

Chinese Brand Clothing Enters Korea Market

2013/8/20 21:06:00 36

Chinese BrandKorean MarketClothing

< p > with the brand image more important than the style and the strength of the commodity, the value consumption trend is becoming more and more obvious. China's a href= "//www.sjfzxm.com/news/index_c.asp" > clothing brand < /a > is gradually gaining the attention of the Korean domestic market.

A Chinese women's clothing brand has recently increased to a monthly sales of 100 million won (about 550 thousand yuan) in the small business hall of Lotte Department Store in Korea.

The brand was first approved by the Lotte Department Store in 2011 to attract more and more Chinese customers.

< /p >


< p > recently, the brand has not only been in the hearts of Chinese customers, but also gained good reputation among Korean consumers.

The brand is so high that sales can compete in the fierce competition between the domestic and foreign women's clothing market.

The brand ranks the top five in China's domestic a href= "//www.sjfzxm.com/news/index_c.asp" > women's wear < /a > sales ranking.

The European dry style is the main feature of the brand imported from Italy, France and Japan.

< /p >


Before P, July 18th, the second floor of the general store of Lotte Department store, another a href= "//www.sjfzxm.com/news/index_c.asp", the Chinese brand "/a" concept store (pop-upstore) will also open.

It is the first time to show in Korean department stores.

It is reported that although the relevant companies in China, but in Europe, the Americas and other parts of the world operate 770 stores, is an international brand.

In Korea, there has also been a good reputation, in the pear Tai court and other places open 5 stores.

< /p >


< p > it is reported that stars such as Lee Young-Ae, Gao Surong and Ji-Won Ha have worn the clothing of related brands.

The design is unique, and has a good reputation among Korean domestic consumers.

In concept stores, popular products will be sold at a discount of 20~50%.

T-shirts and shorts range from 90 thousand to 150 thousand won, and the dress and jacket cost between 150 thousand and 260 thousand won.

All the customers will give advanced slippers, and the top 100 customers who purchase more than 300 thousand won will also give green shopping bags.

< /p >


Li Zhiyan, MD of women's clothing in Lotte Department store, said: "the Chinese brand emerging in the Chinese clothing market is growing at a speed of more than 30% per year." they will also explore other brands that are very popular in China and introduce them to Korean customers in P.

< /p >

  • Related reading

Southeast Asia Grabs China'S Leather Industry

Foreign trade information
|
2013/8/18 16:01:00
24

The Growth Rate Of Import And Export In July Is Both Negative And Positive. It Is Not Clear That The External Environment Alarm Has Been Lifted.

Foreign trade information
|
2013/8/14 11:23:00
20

Cost Pressures Ease Recovery Of Support Textile Exports

Foreign trade information
|
2013/8/9 16:44:00
50

A Reversal Of China'S Foreign Trade Situation In July

Foreign trade information
|
2013/8/9 8:55:00
38

China'S Consumer Demand Is Strong, And Fur Prices Continue To Skyrocket.

Foreign trade information
|
2013/8/4 12:11:00
27
Read the next article

Clothing "Slow Consumption" Revival Enterprises Adhere To Brand Building

At present, China's economy is pforming from "fast economy" to "medium growth economy" and "slow growth economy". Over the past 30 years since reform and opening up, China's economy has grown at a rate of over 9%, and has rapidly become the second largest economy in the world. As the global economy slows down, China's economy is slowing down. Along with the slow growth economy, there is also the era of "slow consumption".