Global Economic Slowdown Unilever Unilever Cuts 2000 Jobs
< p style= "text-align: center" > < img border= "0" align= "center" alt= "" src= "" /uploadimages/201312/07/20131207093219_sj.JPG "/" < > > "
< p > the world's second largest consumer goods group < a href= "http://sjfzxm.com/news/index_s.asp" > UnileverPLC < /a > (ULVR.L) Unilever plans to complete the simplification and personnel reduction of the product structure by the end of 2014, so as to improve the efficiency and cope with the slowdown of global economic growth.
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In 2013, at the 2013 investor seminar in London, the group will cut its sales products by 20%. Its goal is to further reduce the number of products by the end of next year, and gather more energy to develop 15 large brands with annual revenues exceeding 1 billion euros, such as "P", "Dove" and "UnileverPLC", "Dove" and "href=".
At present, UnileverPLC (ULVR.L) combined with Lihua's brands has reached 50 thousand.
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< p > as for non core and poor performing brands, UnileverPLC (ULVR.L) Unilever chief executive officer a href= "http://sjfzxm.com/news/index_s.asp" PaulPolman PaulPolman /a said it would be released one after another, while most of the brands sold were from the food sector, not having the personal care products Department of Lux, a href=, "Lux", "Lishi", "Vaseline" and "Rexona".
At the same time, the group will continue to introduce potential brands to enhance the strength to compete with Procter&GambleCo. (NYSE:PG) a href= "http://sjfzxm.com/news/index_s.asp", P & G /a and other competitors.
PaulPolman frankly at this stage, due to product line redundancy and some brands low efficiency, the group has "lost competitiveness."
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< p >, in addition, UnileverPLC (ULVR.L) Unilever is cutting 2000 jobs.
The Group intends to save 500 million euros in 2014 by completing the measures such as a href= "http://sjfzxm.com/news/index_s.asp", layoffs, /a reduction, product line improvement and supply chain improvement.
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< p > according to media related data, UnileverPLC (ULVR.L) Unilever recorded only 3.2% of the sales growth rate in the three quarter, which was significantly lower than the 5.9% in the same period last year, which is the worst quarterly performance since the fourth quarter of 2009.
The growth rate of emerging markets in the three quarter dropped from 12.1% in the same period last year to 5.9%.
At the beginning of PaulPolman, the number of emerging markets such as China, Brazil and India, which had double-digit growth for nine consecutive quarters, was expected to usher in a double-digit growth this year. Last week, he continued to warn that the slowdown in emerging markets will continue.
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The total sales of emerging markets such as India and China in the three quarter amounted to 6 billion 953 million euros, accounting for 55.66% of the group's total revenue, which is 39% higher than that of the main competitors, the world's largest a href= "http://sjfzxm.com/news/index_s.asp" > consumer goods < /a > group a href= "http://sjfzxm.com/news/ index_s.asp" > TheProcter&GambleCompany < /a > (TheProcter&GambleCompany) P & G 39%.
As for North America and Europe, PaulPolman said, "no improvement has been seen in market conditions", and the three quarter sales growth in this market is -0.3%.
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< p > > a href= "http://sjfzxm.com/news/index_s.asp" > PaulPolman < /a > on Wednesday, the investor seminar promised investors to improve their operating margins.
At present, the business profit margin of the group's food business is maintained at the average level of the industry, but the personal care business is lower than the industry level.
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