The Global Footwear Industry Will Continue To Grow Next Year, But There Are Still Challenges.

According to the British media (JUST-STYLE) reported on Thursday, senior executives in the footwear industry said that the global footwear industry will grow by 4-5% in 2015 and the market value will reach 200 billion dollars in 2015, due to the steady global economic situation and the increase in consumer demand for big brands such as Nike (NIKE) and Steve Madden (STEVE MADDEN).

Matt Priest, chairman of the FDRA, the US footwear distributor and retailer Association, said that there are more positive news in the US, and that the unemployment rate and fuel price decrease make consumers more optimistic about the future financial situation. He believes that the sales volume of the footwear industry in the United States will increase by 4% in 2015 to 60 billion US dollars, which is expected to increase by 2-3% compared to the same period last year, which is less than that in 2013, from 1% to 2%.

He also said that the U.S. market accounted for nearly 1/3 of global footwear sales, and is expected to be global next year. Sale The amount will reach $195 billion, which is in line with the predictions of some industry analysts. Next year, most of the growth of the global footwear industry will come from Asia and the Middle East. international brand Manufacturers are focusing on these countries to expand production.

　　 American Apparel and Footwear Association Stephen Lamar, vice chairman of American Apparel& Footwear Assoication (AAFA), is optimistic about the growth forecast for next year. He said it is clear that the industry hopes to achieve greater success next year. It is true that the growth of shoemaking industry is good, but the change of world economic situation has an impact on the footwear industry. If the economic situation is unstable, there will be pressure.

Priest and Lamar expressed their views at the fifth world footwear conference. The conference attracted hundreds of senior management executives from all over the world to participate in discussions on trade barriers, fair trade, manufacturing standards, procurement and e-commerce.