Metersbonwe Marketing Innovation New Concept "Mirror Style" Surpass Peers

At present, this

In the era, there are new concepts every day.

People in the industry are using O2O every day. They are proud to live in the Internet apartment and discuss whether the Internet of things is real or uncertain.

The new concept seems to have deviated from the theoretical category and has become a tool for the industry to "seduce" investment and "attract" the masses.

Even the traditional manufacturing industry can not be vulgar and blended in.

This is the case.

A network variety show with Iqiyi.

The United States has created a new concept around the behavior of cooperation, which is called mirror image marketing.

The concept is mainly about the manufacturers of formerly known variety shows, whose publicity and marketing are all single and linear.

The name "wonderful flower" is a divergent one, which can make every audience resonate.

Among all the producers of the variety show, the concept proposed by Smith Barney can be said to be new.

But does this concept work?

"Mirror type" marketing puts forward the idea of "deep implantation" in the execution process.

Let every spectator who reads the wonderful tale can remember the United States.

It is good to have dreams, but in case they fail to achieve them?

First, let's take a look at what commonality is between Mei bang and the wonderful flower theory.

"Wonderful flower" claims that you can win millions of salary with words, and a Slogan "You can You BB" has been produced in a very fashionable way.

The main audiences should use the reminder before they start broadcasting. "Viewers who are over 40 years of age should be accompanied by the 90s" will be able to explain.

The Slogan has been "no ordinary way", and the main users are 90 people.

On this point, the two sides have something in common.

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But can we call it "deep implantation"?

The word "depth" in "deep implantation" is explained in the Baidu encyclopedia.

A talk show and a clothes seller don't think much of it.

It might be better to find a beverage vendor to name it, say tired and drink two more moist throat.

If you speak tired, you can't change your clothes.

Not to mention, they really did.

A series of costumes called "wonderful clothes" was launched. The athletes were dressed in colorful clothes of the United States, and they sat together to discuss whether they should have such arguments as sexual girlfriends or sexual orientation.

To borrow a catchphrase, can it be that you can not be so demon!

This is the TopDigital white paper project team survey of over 150 brand owners.

From the above, we can clearly see that in the value brought to the brand, the investment of the brand owners of the investment video category is far behind the search engines, WeChat, and vertical industry websites.

What can we see from it? In today's Internet, brands invest money in marketing.

Can not be blind.

The most important thing is to conform to the brand's income and tonality, and even to be related to the products sold by the brand. Otherwise, users will not feel that you are valuable after seeing the information you have introduced.

Now there are some plug-ins on the Internet that are specifically designed to block advertising. If advertisements are not found, they will only be blocked.

"Deep marketing" can not be "deep advertising", will only be "deep shielding".

OK, let's get back to the point.

We will come back to the program tune of "fantastic flower".

The "wonderful flower" is a self expression "intelligent" entertainment program.

But it is a debating program, which is from the Warring States period. The most famous thing is Zhu Geliang. He used his wisdom to conquer each other, but the debates and the eight poles of the United States could not fight.

The most successful case in investment advertising should be VICTORIA'S SECRET. Every year's "Wei Mi Xiu" is a heated discussion. "Secret Angel" is a crazy chase for men.

It's a successful advertising investment to make women's underwear advertisements so that men can expect more than women.

Chinese manufacturers, advertising marketing from owners, please don't talk about what theories and concepts every day. When can you make the brand like "secret show" so successful?