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A Pair Of Red Shoes Cause Fashion Circles Lawsuit

2015/5/14 10:02:00 59

LouboutinRed ShoesBrand Equity

Fashion circles defend themselves brand The signs are no longer new, but there are not many cases that have been fought for several years. Recently, the shoe brand Christian Louboutin will appeal again to protect the red shoe.

Shoe brand Christian Louboutin in 2011 and YSL triggered the "red shoes" murder case has become a hot topic of discussion in the fashion circle. In January of that year, the famous French shoe shoe brand Christian Louboutin company, after seeing rival YSL also selling women's shoes in the exclusive shop in Manhattan, once asked YSL to stop using the red bottom, but had not yet received the YSL response. ChristianLouboutin reluctantly sued the court in April and asked YSL to compensate for the loss of $1 million on the grounds of "illegal competition" and "trademark infringement", and ordered the court to order YSL to stop producing all. Red Shoe

However, in August of the same year, the federal court finally ruled that red shoes were not their privileges. The federal court dismissed the prosecution of Christian Louboutin, saying that although the red sole had its own characteristics, it could not be regarded as an exclusive "trademark". This result is clearly not a good result for Christian Louboutin. So in September the following year appealed again, the court decided the result is: Christian Louboutin has the patent of red shoe, but when other brand design shoes are red as a whole, it is not infringing.

Since then, Yves Saint Laurent has said through a lawyer, "waiver of counterclaim against Christian Louboutin", and in the media release, said, "while terminating the lawsuit, I hope the court will not make further ruling, which will ensure that the designer will not be involved in the lawsuit because of the use of color in individual cases." It was thought that such a result brought about the battle of the lawsuit. In 2013, Christian Louboutin discovered many so-called plagiarism cases, involving Charles Jourdan, DSW and other brands. Recently, Christian Louboutin was unable to sit still and appealed again, hoping to protect their red shoes by legal means. Brand equity The result of this mess is unknown. Let's look forward to it.

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