YOUNGOR Released Clothing Report In The First Three Quarters

Recently, YOUNGOR released the first three quarters of 2016 report.

The sector achieved operating income of 2 billion 956 million yuan, down 5.50% from the same period last year.

Why?

It is said that the income of brand clothing business and OEM and other businesses has dropped.

The total net profit was 3.23 billion yuan, with the decrease of operating income and gross interest rate, the increase of rental decoration and depreciation and so on, which was 42.45% lower than that of the same period of last year.

During the reporting period, the company actively implemented "platform strategy", "member strategy", "multi brand strategy" and "supply chain strategy" to implement the O2O platform.

However, the current investment can not immediately generate benefits, and because of the relocation of production base has produced a one-time separation compensation costs, to a certain extent, has affected the brand clothing profitability.

From the perspective of channel benefits, the company's self operated outlets and shopping arcade outlets respectively realized operating income of 1 billion 142 million 65 thousand and 800 yuan and 1 billion 227 million 922 thousand and 200 yuan, 5.52% and 6.05% lower than that of the same period last year; the franchise outlets realized 117 million 486 thousand and 200 yuan, a 14.63% decrease from the same period last year; group buying business achieved 240 million 729 thousand yuan of operating income, 8.97% lower than that of the same period last year; online channels continued to grow, achieving operating income 74 million 430 thousand and 100 yuan, an increase of 127.59% over the same period last year.

From the perspective of channel structure, as of the end of the reporting period, the total number of brand outlets in the company was 3124, which was reduced by 113 compared with the beginning of the year, with a business area of 359378 square meters, an increase of 10054 square meters compared with the beginning of the year, of which: the third quarter 2016 report 7/23

959, 34 more than the beginning of the year, 168897 square meters of business space, 15693 square meters more than the beginning of the year, the average area of new outlets was 461 square meters, 1796 shopping arcade outlets, 49 fewer than the beginning of the year, 153481 square meters of business area, 3223 square meters more than the beginning of the year, 369 369, less than 98 at the beginning of the year, and a business area of less than square meters, less than that of the beginning of the year.

From the perspective of member development, the number of members of the company has increased steadily.

The viscosity is further enhanced.

As of the end of the reporting period, YOUNGOR's dragon horse remittance membership reached 2 million 704 thousand and 400, an increase of 605 thousand and 500 compared with the beginning of the year, and the consumption amount of member yuan was 1 billion 962 million 75 thousand and 400 yuan, an increase of 29.61% over the same period last year, and its membership consumption accounted for 52.99%, an increase of 6.67 percentage points over the beginning of the year.

From the perspective of multi brand operation, the four sub brands of Hart Schaffner Marx, GY, HANP and MAYOR have maintained healthy development. The total revenue of the company has reached 291 million 288 thousand and 700 yuan, an average increase of 9.25%. Sales accounted for 10.39%, an increase of 1.36 percentage points over the same period last year, and sales gross profit of 178 million 233 thousand and 200 yuan.

YOUNGOR said that in the next five years, the company plans to invest 10 billion yuan to strengthen new materials, new fabrics and new products.

The construction of new brands and new services and information systems will enhance YOUNGOR's national brand image and its overall competitiveness.