Cross Border Climbers Hit Cards At China Textile Base

Recently, Jilin cosmetics (Shanghai) Technology Co., Ltd., which has been good at cross-border operation, invested nearly ten million yuan to create Shaoxing Jilin makeup wall cloth Technology Co., Ltd., punching the China textile base, adding new strength to the "international textile capital" and being a cross border climber.

In the same period, Jilin cosmetics and Shaoxing Hong Yun Textile Co., Ltd. signed a strategic cooperation agreement, and established long-term strategic cooperative relations in post doctoral workstation creation, technology research and development, creative design, lean production, customized services, warehousing and logistics, personnel training, brand building, business school operation and cultural marketing.

Since ancient times, Shaoxing has the reputation of "sunrise Wah Wan silk". In the Sui and Tang Dynasties, "the smell of time and the rising of silk" were seen. As a textile base, Keqiao Textile City in Shaoxing is the largest professional textile market in Asia. The total sales of textile products account for 1/3 of the whole country, and is the largest production base of wallpaper wallcovering in China. Over 90% of the national wall covering products are rich here, which has earned Keqiao the reputation of "China's seamless wall cloth town".

It is reported that Shaoxing Hong Yun company is the leader of China wall paper wall fabric industry. It is one of the first excellent enterprises to promote the integration of the upstream and downstream industry chain of Shaoxing wall covering, and is unique in technology research and development, technical personnel and design integration. In the field of wall covering, after the Jilin dressing up, the strategic cooperation with Shaoxing Hong Yun company made Jiren makeup stand at the forefront of the Chinese wall covering industry.

It is reported that Ji Ren Le makeup is a strategic investment brand of Jilin high tech listed company. It is positioned as a home service agency. In 2016, it won the "China's most shared value business model award" by marketing innovation. In 2017, it was invested in angel for one year in 2017, valued at hundreds of millions of yuan, and won the strategic purchasing order of 350 million yuan in world famous brand project. It successively won the national awards such as "China Marketing Golden Award" and "China advertising the Great Wall Award". In 2019, Jilin makeup was upgraded and launched the KFC marketing mode of "fast factory to user". Its founder has gathered a group of luxurious behind the scenes team through years of contacts.

China's residential decoration and decoration industry has a capacity of 4 trillion yuan, but this year, the traditional manufacturers are becoming increasingly sad. The marketing mode of channel is king is facing severe challenges. The future must be the era of users getting the world. The trend is greater than the effort. The combination is bigger than the independence. The high cost performance and personalized service will be the standard for future business climbers.