Anhui Textile Association Examines The Development Of Textile Industry For Lixin County

On August 1, Ye Liang, Vice President of China Textile Federation Circulation Branch, Deputy Director of the Industrial Development Committee of China National Garment Association and Executive Chairman of Anhui Textile Industry Association, and his delegation visited Lixin County, Anhui Province for investigation. Zhang Jiming, secretary of the Party Committee of Lixin County, met with the research team and had in-depth exchanges on the socio-economic and textile and clothing industry development of Lixin County.

Chen Jing, deputy county head of Lixin County, presided over the symposium, and introduced in detail the development status, future planning and policy support of the textile and clothing industry in Lixin County. She said that Lixin County will make full use of the opportunity of this investigation to further strengthen communication and cooperation with Anhui Textile Industry Association and jointly promote the high-quality development of Lixin County's textile and clothing industry.

At the symposium, participants had in-depth exchanges and discussions on how to enhance the competitiveness of the textile and clothing industry in Lixin County, promote the coordinated development of the upstream and downstream of the industrial chain, promote the digital upgrading of the industry, and strengthen the training and introduction of professionals.

Ye Liang fully affirmed the achievements of Lixin County in the field of textile clothing. At the same time, a series of planning suggestions were put forward for the future development of the textile industry in Lixin County: with the goal of continuing to implement "double recruitment and double introduction", Anhui Textile Industry Association will work with the magazine of Textile and Clothing Weekly, the journal of China Textile Federation, to promote the innovation and development forum of Lixin textile industry and the activity of "100 textile enterprises look at Lixin", and vigorously promote investment attraction, Attract more textile enterprises to settle in Lixin, deeply integrate the textile industry chain into urban construction, and promote the integration of industry and city; It is continuously committed to making regional brands famous, and promoting its influence nationwide through precise positioning and all-round promotion. In terms of business model, we should pay attention to adjusting measures to local conditions, adjust flexibly to adapt to the actual development of the region, and ensure that the brand is closely connected with the market demand. Through innovative marketing means, revitalize market resources, stimulate consumption potential, inject impetus for sustainable development of brands, and meet the practical needs of the people.

(Source: Textile and Clothing Weekly)