How To Skillfully Solve The Sales Difficulties Encountered By Clothing Stores?
It is only the buyer who buys the goods. The objection raised by the customer during the purchase process illustrates his interest, concern and concern for the product, and then raises these questions.
Couture
The main and shopping guide should be humbly accepted and find the reasons behind them through these questions. This will help us to know the key points to solve the problems and formulate corresponding strategies.
Three of the most frequent problems:
The fact that customers do not enter the shop indicates that we are not attractive.
The atmosphere is bad, the attitude is not good, the service etiquette is not in place.
2. When customers walk around in a circle, it shows that we are not infectious enough.
Lack of enthusiasm, lack of familiarity and lack of humanity.
3. When customers enter a shop and buy only one bag, they come out to show that we are not convincing enough.
Lack of professional knowledge and skill is not enough to arouse customers' purchasing power.
Solution and response to consumer disagreement:
Specific price objections -- "too expensive."
The way to deal with it is:
A, "yes, I understand. If you simply look at the price tag, it will really make people feel this way, but what I want to tell you is that the reason why our price is higher is that our after-sales service is very good, and the quality is guaranteed, and my friend used to..."
B, "yes, I understand, because we all hope to get the best products at the cheapest price, but I'm really sorry, especially at this point, we really hope to get your understanding."
The quality of goods must be correspondingly generated if the quality is met, and we need quality more.
After-sale service
The guarantee is the most important thing. Do you think so?
"Can't you make it cheaper?"
"Thank you so much for supporting us for so long. Thank you very much.
I'm really sorry, especially at this point. We really hope to get your understanding.
Because clothing has to make corresponding quality, there will be corresponding costs, and this is the most important thing.
Turning opposition into a selling point
It is the buyer who disagrees with the goods. The objection of the customers actually shows his interest, concern and apprehension. Finding the reasons behind it will help us to know the key points to solve the problem and formulate corresponding strategies.
"The style and color of this bag are very good, but the quality of leather is not excellent."
"You really have a good eye. You can see it at a glance.
this
Leather material
It is not the best. If you choose the best leather, the price will be higher than 50%.
One step back today for two steps forward tomorrow
"I don't need it! I'll see it again!"
"Well, well, since you are not interested, we certainly will not force you. I just want to know what kind of problems do you need?"
Soft rib of clothing sales
The weakness of clothing sales is coming from the off-season. Many bulk store owners ask me if they want to offer discounts, or do they want to reduce sales? We have been working for the landlord for several months. Personally, we feel that the discount will be reduced, and the stores will also be discounted. Do you have your arms against the big legs of others? Can prices be lower than others? It's not that they do not promote sales, but they need to be innovative. Nowadays, people in low and middle prices are very concerned about price and quality. People who are interested in high consumption are concerned with taste and quality.
- Related reading
- Finance and economics topics | ICE: Investors Lost Their Bags For Ann &Nbsp; US Cotton Futures Fell Sharply.
- business etiquette | What Is Business Etiquette In Thailand?
- Learning Area | 2011家居流行趋势解码
- Finance and economics topics | Reinhard: The Key Supporting Positions Are &Nbsp; 141.50&Nbsp; -&Nbsp; 139.50&Nbsp; Cents.
- Finance and economics topics | USDA US Exports And Exports Of Upland Cotton As At January 20Th
- Learning Area | Cowboy: True Performance
- Finance and economics topics | USDA Cotton Mills In The United States Are On Sale From Spot To Price.
- international master | Famous Designers Like To Teach By Means Of Materials.
- Finance and economics topics | Commodity Futures Trading Commission Report: ICE&Nbsp; Cotton Futures
- Learning Area | Fashion Dialogue: Let Creative Design Fly With Wings
- Lack Of Visual Merchandising In Traditional Business Circles
- 昆明新、老购物中心 刚涉水视觉营销应用
- Luo Yonghao: An Uncompromising Idealist.
- Sun Zhengyi: "The Great Emperor In The Electronic Age"
- Small And Medium Brand, Designer Brand Economy To Be Advocated By The Small Dutch Special Selling Network.
- Zhang Lei: The Man Behind Tencent Jingdong
- Local Culture In Commercial Complex
- Investment "Shop Bully" Never Go Back To "Decoration Subsidies" Born Out Of The World
- How To Deal With Local Commercial Body In Wanda?
- Image Reconstruction Of WAL-MART'S Huge Gambling In China