Brief Analysis Of Telephone Marketing Process In Call Center
Most people don't think that telemarketing is a most humble job. They think he is a very simple job, but in fact, it is not easy to do so. It is quite difficult to really do a good phone call, so we might as well tell ourselves that we have done a great job.
Some people will say that they do not know how to make a phone call and are afraid to make phone calls. At this point, we have to overcome the psychological barriers such as fear and rejection of telephone calls, and bravely take the first step.
What are the processes of telemarketing?
Looking for quality potential customers: as the saying goes, well begun is half done, so a good list of customers is the basis of telemarketing.
So after we have the list, what we need to do is to analyze the customer information and prepare the questions we want to ask the customers.
You may find customer related websites and learn basic information about their products, business scale and so on.
In this process, we must be energetic and clear up our thinking and do well in order.
Clear objectives
Do you want to know what you want to do to call the customer? What are you going to know about your customers? For example, by introducing products, you can ask customers if they understand.
These are all very important questions.
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Person in charge
When all the basic work is done, we have to dial the phone to find the person who can make the decision.
In this part, you need to introduce yourself, call the reason, and find out if the other person is the person you are looking for.
If it is not the person in charge, see if he can know the name of the person in charge from his mouth.
Telephone
And so on.
If you find the person in charge, how should you introduce your product? First of all, let the customer be interested in your product. Then you must tell him what benefits the product can bring to him. This is what customers are most interested in and most concerned about.
We must listen to more questions and remember that listening is more important than listening.
When the customer constantly asks the details of the product and gets the customer recognition, we should turn it into a focus to follow up the customer.
In addition, we communicate with each customer, we must develop the habit of keeping records. This is why we communicate with customers, customers' questions, telephone time and why not use our products.
All of these situations should be recorded in detail so that we can know what we talked about the next time we communicate with our customers.
Tracking customers: for customers who are interested or not interested, we should track regularly, without intention of customers, we should indoctrination the benefits of products, for interested customers to understand their construction time, scale, participants and departments.
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