Netease Koala Launched Short Video Recommendation Channel To Support User Creation

It is reported that users in the new NetEase koala APP, pull down the front page can enter "koala ONE objects", and can purchase a corresponding item in the video page.

At the same time, click the camera button on the top right corner to enter the creation page. The NetEase koala designs functions including beautifying, timing, adding background music and so on.

NetEase koala official said, "koala ONE things" to show the true user needs to users, help them understand the selling points, and thus shorten the consumption decision-making time.

Compared with the traditional picture and text recommendation mode, the short video has the characteristics of more realistic use scenarios, more accurate display of pain and so on.

Koala, NetEase, said that in order to support people and explore more high-quality content, the signing of this project will be launched this month. It will cooperate with high-quality MCN and people to invest in billion level flow of quality original content, and encourage content creators to display quality lifestyles and products in a richer way.

In addition, in order to start the 618 warm-up, "koala ONE" invited Bao Wenjing, Deng Chaoyuan and other stars KOL to help the consumers.